We help tech companies generate outstanding media coverage

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We are

MA Family is a communications agency for tech companies. Our team includes professionals with a rich history in venture capital and the media. Our partners personally oversee each client, ensuring top-tier attention and proactive guidance. Think of us as your outsourced PR department.

This approach has successfully landed our clients thousands of publications and placements on The New York Times, TechCrunch, Joe Rogan’s Podcast, and the main stage of WebSummit.

Our Family

Our Services

Branding & Positioning

We help define your public messaging and positioning to highlight the unfair advantages of your team members and products.

PR & Communications

We develop media strategies to turn internal news and product updates into top-tier media coverage.

Content Marketing

We develop compelling content for your blog and social media platforms to help build your community and attract clients.

Research & Analytics

We dig into your data and public knowledge to develop fascinating papers about your industries.

Personal PR

We turn founders and executives into media personalities to help grow their business and connections.

Our Team

Anastasia Loureiro

Managing Partner & CEO

Anastasia has a unique background as a reporter, an investor and a communications specialist. She did fascinating work with Facebook, PayPal, and WeWork. Previously, she was a reporter at Forbes and a Partner at a VC firm.

Yury Molodtsov

Partner & COO

Yury combines a deep technical background with direct experience in PR. He worked with multiple tech unicorns such as WeWork, Houzz, HotelTonight and Gett. Earlier Yury was Investor at Day One Ventures, a San Francisco-based venture capital firm that invests in tech startups and leads their communications.


What sets MA Family apart is their deep understanding of our business needs along with their creative mindset and focus on operational excellence.

Marc P. Bernegger


Working with MA Family was a total breeze — they stayed on top of things, handled every aspect of our PR campaign timely and professionally and even secured TechCrunch coverage when we didn't expect it.

Sam Bokher


The team at MA Family provided expert counsel and strategic advice, connecting us with key stakeholders in the fundraising ecosystem that were later pivotal to a successful fundraise. We benefited from the awareness generated at marquee events at the World Economic Forum in Davos 2020.

Arif Khan

SingularityNET & Alethea

When MA Family engages with a company they are providing results, not just communications expertise. You feel that they are there for you as a part of your own team.

Mikhail Konoplev

Houzz, WeWork

MA Family took an immense role in shaping our media relations, developed a comprehensive communications strategy, secured important media pieces, and pushed our story during the very critical moments for our company.

Ilya Ekushevskiy




WebSummit 2020

Web Summit is an annual technology conference held in Lisbon, Portugal, considered the largest tech event in the world. Founded in 2009, by Paddy Cosgrave, David Kelly and Daire Hickey, Web Summit was originally held in Dublin, Ireland, until 2016, when it moved permanently to Lisbon, Portugal.


Coverage Highlights

Revolut graduates raise $6.5m for crypto exchange to fill the void left by FTX


X10, a new crypto exchange for professional traders founded by three former Revolut employees, has raised a $6.5m round. The platform aims to address a gap in the market that FTX — which the jailed Sam Bankman-Fried founded – once occupied.

The Flipper Zero has a powerful new hat, and yes, it runs Doom

The Verge

The $49 Video Game Module is a collab with Raspberry Pi that fits right on top of the Flipper Zero to combine all the features of that device with tilt controls, video out, and all the code you can run on an RP2040.

Raising $7.5 million, Blueprint Finance launches Concrete Protocol, an on-chain credit market


Following a $7.5 million raise led by Hashed and Tribe Capital, Blueprint Finance, emerging from stealth, today announces Concrete Protocol, an on-chain credit market that protects borrowers from liquidation, while offering yield to liquidity providers to fund short-term capital demands.

As a new AI-driven coding assistant is launched, the battle for AI-mindshare moves to developers


Prague-based JetBrains — which developed the Kotlin programming language recommended by Google for Android development — has just released JetBrains AI Assistant, a Microsoft Copilot alternative. The Assistant will be integrated into JetBrains’ development environments (IDEs), code editors and other products and powered by LLMs from OpenAI, Google and JetBrains itself.

Injective Labs CEO Discusses a 'Highly Promising Sign' for the Evolution of DeFi


Injective Labs co-founder and CEO Eric Chen discusses a new Injective survey which indicates a small amount of respondents weren't able to tell if they were operating on a centralized or decentralized exchange.

Blog Posts

How To Interact With Reporters At Industry Events

With major tech events like WebSummit, Slush, Sifted Summit, and others just around the corner this fall, let's dive into strategies that will help you make the most of these opportunities and understand how to effectively leverage them to advance your PR goals!

5 Reasons PR for Crypto is Different

The crypto space's rapidly evolving and complex nature requires PR specialists to navigate intricate technical concepts while also addressing a global and diverse community.

The PR Flywheel: What It Can And Can’t Do For Your Business

People often think that PR and communications alone can help them achieve their goals and end up surprised when it doesn’t move the needle as much as they wanted. In fact, it’s a bit more complicated. PR is only a part of the virtuous circle.